Laguna Collective - Ethical Fashion Boutique

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Laguna Collective is a Tulum-based ethical fashion brand and boutique that creates handmade garments using organic natural materials and plant-based dyes. Founded by Mexican designer Karen Gutiérrez, the collective supports indigenous women in Mexico by providing fair economic rewards for their traditional craftsmanship and talent.

The brand specializes in small-batch production of kimonos, tops, dresses, bottoms, and jumpsuits, with prices ranging from USD 125 to USD 290 per piece. Beyond retail, Laguna Collective offers immersive art retreats in Tulum, Morocco, and Oaxaca, focusing on slow living, cultural connection, and creative wellbeing.